PURE Plex Blue Bleach Pouch 500g developers Improves manageability by up to

Improves manageability by up to 72%

How to use: Apply to wet hair and scalp

American Crew Beard Balm is a soft balm that tames and conditions the beard with flexible application for styling

this formula gives you silky

How to use: After shampooing with Moroccanoil Frizz Control Shampoo

PURE Plex Blue Bleach Pouch 500g developers Improves manageability by up toPure Evolve Plex+ Lightening Powder with protecting bond multiplier protects the hair structure as it lightens for the entire development. It offers 9+ levels of fast acting lift with a no yellow, blue bleach which is suitable for all hair types. Pure Evolve Plex+ is a protecting bond multiplier that shields and repairs the inner structure of the hair.